American Voices: "Mom"

30 sec. TV AdSep 24, 2010

Planet Vox produced two 30-second ads about climate change for the Environmental Defense Action Fund Campaign American Voices which feature individuals speaking about how climate change affects them personally.

"Mom" features Monica Pica, an independent voter and a mother of five from Chester, PA, who encourages politicians to end their bickering and do something about climate change so that her children can enjoy a better life.

Shot in high-definition, the ad aired on major cable news networks, as well as online on the hompage of

Paid for by Environmental Defense Action Fund