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Defend Our Future: No One Ever

Dec 02, 2014 BY Administrator
In this spot produced for Defend Our Future, a bizarre enthusiast wearing a crude Thinking Cap gives four thumbs-up to his own declaration, "Breathing is overrated!'" A rapid image and graphics montage then forecasts a variation of a popular Internet meme: "Said no one, ever." The ad concludes with an appeal to Millenials to "Vote Climate." The ads ran ahead of video content published on...
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Defend Our Future: No Economist Ever

Dec 02, 2014 BY Administrator
In this spot produced for Defend Our Future, an overly exuberant economist showing off tape from his adding machine declares, "Unlimited pollution is good for the economy!'" A rapid, eye-grabbing image and graphics montage then forecasts a variation of a popular Internet meme: "Said no economist, ever." The ad concludes with an appeal to Millenials to "Vote Climate." The ads ran ahead of video...
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Defend Our Future: No Doctor Ever

Dec 02, 2014 BY Administrator
In this spot produced for Defend Our Future, a wacko doctor wearing a surgical mask on his head declares, "Soot is good for you!'" A rapid, eye-grabbing image and graphics montage then forecasts a variation of a popular Internet meme: "Said no doctor, ever." The ad concludes with an appeal to Millenials to "Vote Climate." The ads ran ahead of video content published on websites such as...
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Thank You, Senator Ayotte

Feb 17, 2014 BY Anonymous
When Senator James Inhofe's (OK-R) dirty air resolution came to the floor, Senator Kelly Ayotte (NH-R) stood up for clean air. Planet Vox produced this 30s tv ad for Environmental Defense Fund and Moms Clean Air Force, who said, "Moms know how to write thank you notes. This is ours."
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One Clip of Superstorm Sandy

Blog
Mar 28, 2013 BY Administrator
“…For the sake of our children and our future, we must do more to combat climate change. Yes, it’s true that no single event makes a trend. But the fact is, the 12 hottest years on record have all come in the last 15. Heat waves, droughts, wildfires, and floods – all are now more frequent and intense. We can choose to believe that Superstorm Sandy, and the most severe drought in decades, and the...
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Reduce Climate Change Pollution

Mar 28, 2013 BY Administrator
Following President Obama’s first State of the Union address as a re-elected President, Environmental Defense Fund launched a multi-state TV-ad campaign urging viewers to support the President’s plan to reduce climate change pollution. The 30-second ad combined two 15-second mini ads that communicated two different but major impacts of climate change pollution: the increase of costly and...
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Mercury (No Longer) Rising

Blog
Feb 14, 2012 BY Christine York
Over the last year, the Environmental Protection Agency worked hard to pass regulations for coal-burning power plants to limit the emissions of mercury and other toxic pollutants into our air, water, and food. A set of regulations called the Mercury and Air Toxics Standards (MATS) for power plants, which the EPA developed through extensive research over the last 20 years as a part of the Clean...
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Mercury and the Unborn

Jan 23, 2012 BY Administrator
This 30-second ad was part of the Evangelical Environmental Network’s ad campaign “Mercury and the Unborn.” Adapted from 60-second radio ads, these 30-second television ads feature Pastor Tracy, an Evangelical mom and pastor who gives a heartfelt plea to citizens to urge their senators to support the mercury rules proposed by the EPA. Planet Vox provided editing, stock footage research and...